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Dubrovnik plans to return airlines through marketing activities

A meeting on the topic of re-launching international flights was held in Dubrovnik earlier today.

Full apron of Dubrovnik Airport; photo: Dubrovnik Airport/FB

The meeting was attended by mayor Mato Franković, deputy mayor Jelka Tepšić, director of the Dubrovnik Tourist Board Ana Hrnić, representatives of the largest hotel companies in Dubrovnik and the director of commercial affairs of Dubrovnik Airport, Ivan Maslać.

The meeting agreed on marketing cooperation and a strategy supported by the City of Dubrovnik, the Tourist Board of the City of Dubrovnik and the Dubrovnik Airport. They will cooperate and work together on the market, all in order to encourage airlines to reintroduce international routes to this city.

Unlike other tourist destinations in Croatia, Dubrovnik is still (until the construction of the Peljesac bridge) separated from the country and due to the distance from many emitting markets has developed into an air destination.

Airlines that decide to launch routes to Dubrovnik will be provided with financial compensation, and the mayor of Dubrovnik has already announced that the City of Dubrovnik is ready to participate in this marketing campaign and with 14 million kunas.

We will see which airlines will apply in the near future for this campaign, but there is no doubt that there will be interest in such an action.

Dubrovnik is currently connected by air only with Zagreb, twice per day, and Croatia Airlines reduces the number of flights on a daily basis, depending on the booking status of each flight.

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